What is a Parked Domain & How Does It Work?

What is a parked domain name?

Put very simply, a parked domain (or parking a domain) is when you purchase a domain name such as namefrat.com but you don’t associate it with any web services like email or web hosting. Instead, you “park” it for later use – often with a landing page or holding page.

Usually, when you set up or start a website you would want to register your domain name for an annual fee. Then, you’d point the domain to the website so that the website appears when visitors go to the domain name. In some cases though, you may just want to purchase the domain name initially and park it, ready for use later.

Why you might want to park your domain name

By definition, parking your domain means you don’t intend to use it right away. Much like you might park your car ready for use later. There are plenty of good reasons why you may want to use domain parking for your new name:

  • You haven’t had time to start your website yet
  • You’re buying domains to reserve them for later use
  • To generate additional income
  • You no longer need your website and are waiting for it to expire

Domain name parking services

There are services out there that will allow you to have free domain parking in exchange for a percentage of the earnings made through advertisements on your parked page. If you have no interest in making money off your parked domains and just want to park them for future use, you can use your registrars free option to park this at no cost.

The below registrars all offer a free parked domain option:

  • Namecheap
  • GoDaddy
  • Sedo

If you are looking to make money from your parked domains, I’d recommend using Sedo. It’s free to park your domain with them (many others charge you a fee and a large percentage of your advertising revenue) and they have a very active and large marketplace.

Personally, I do not park domains because there is a danger that people may associate the ad-heavy parked pages with your domain name if you later decide to add a website to that domain. The cost of your brand and reputation may suffer because of this. This is why I do something a little different with domains to allows me to “park” them myself.

Leave a Reply

Your email address will not be published. Required fields are marked *